A journalists dilemma

• I have always wondered watching some accident videos or wild life ones that, if I were in their place that, I would rather go and help the subjects rather than, capturing those moments in a camera. But recently, I was put in a similar position when the neighbouring building went up in flames, and I was caught in-between the phone (to call the fire service) and the camera. I chose the camera and I called out to one of my customers in the shop, to call up the Fire service.

http://www.youtube.com/watch?v=prqOIe7VXew